Scripps Networks Interactive, one of the world’s leading producers of
engaging lifestyle content, announced today the launch of HGTV in the
Philippines on the two leading platforms – SKYcable and Cignal Digital TV.
HGTV, a top-rated U.S. home lifestyle channel, will be available on SKYcable
starting 1st March on channel 88 (SD) and channel 246 (HD) and is coming soon on
Cignal Digital TV in high definition. This announcement comes on the heels of
recent HGTV launches across the region including StarHub in Singapore, Fetch TV
in Australia and Univision in Mongolia.
Derek Chang, Managing Director of Scripps Networks Interactive,
Asia-Pacific said, “HGTV is the first regional channel dedicated exclusively to
the growing home and lifestyle category in Asia and is seeing great traction
with our advertisers, affiliates and audiences alike. I’d like to thank
our partners, SKYcable and Cignal for their continued support and commitment to
bringing our high quality content to viewers across the Philippines. We look forward
to engaging audiences with our aspirational storytelling and charismatic
characters as they strive to transform their living spaces into their
dream homes.”
With a growing demand for home lifestyle entertainment in Asia, HGTV
will premiere with a robust line up of top-rated programs about property,
hybrid construction, design and extreme spaces. Hit programs such as Property
Brothers, Buying and Selling, Kitchen Cousins
and The High Low Project, will entertain and inspire viewers with
fresh ideas and authentic stories on how to find and love their own dream home.
As a continued commitment to cater to local audiences, Scripps Networks will
also produce localized original short-form content Extreme Homes
and I Like This.
HGTV joins the Scripps Networks family of lifestyle channels that are
available in Asia, which include the Asian Food Channel, Food Network and
Travel Channel. As the world’s leading producer of lifestyle content, Scripps
Networks provides access to the largest library of home, food and travel
content, all under one media portfolio.
Photo opp with Drew and Jonathan Scott- The twin brother.
HGTV’s Property Brothers Make ‘Live’ Asian Debut --Leading home and
lifestyle entertainment brand, HGTV, recently introduced home and
design enthusiasts to two of the channel’s biggest stars, celebrity television
hosts and real life twin brothers Drew and Jonathan Scott. Better known as the
Property Brothers, the Scotts visited Manila, Kuala Lumpur and Singapore as
part of a promotional tour to celebrate the launch of HGTV to the region. In
the Philippines, HGTV will be available on SKYcable starting 1st
March 2015 on channel 88 (SD) and channel 246 (HD), and on Cignal Digital TV
soon. This follows the recent launches of HGTV on StarHub in Singapore, Fetch
in Australia and Sky Vision and Univision in Mongolia.
With more than 15
years of experience in making dream homes a reality for homeowners, Drew and
Jonathan Scott are television’s twin titans. Their witty banter, charming
personalities and uncanny knack for uncovering real estate treasures, have
helped make the Property Brothers the faces of home renovation on television
since Property Brothers made its U.S debut on HGTV in 2011. Since then,
the talented and charismatic duo have gone on to star in other hit programs
such as Buying and Selling and Brother vs. Brother.
The brothers
participated in a series of road shows and exclusive events in Manila, Kuala
Lumpur and Singapore. In Manila, fans had the rare opportunity to
meet the brothers at the Glorietta Activity Center, and also a chance to meet
the them at an exclusive, invite-only dinner event through a “Meet and
Greet” give away contest in the HGTV Asia Facebook page (www.facebook.com/hgtvasia).
Those who are
interested to find out more about the channel and the brothers, can also visit
the HGTV Asia Facebook page (www.facebook.com/hgtvasia) and share questions they have about the home– Fifteen questions will
be chosen and personally answered by the brothers in vignettes that will be featured
on the HGTV Asia Facebook page. The five best questions submitted will also win
an exclusive HGTV goodie bag.
When asked about his expectations for the tour, Drew Scott, the real estate half of the duo, said, “ I am excited to be back in the Philippines, having been to Manila before, I love its cultural landmarks, beautiful architecture and wonderful people. It is such an honor to be part of the HGTV launch in Asia, and delighted to have met the fans in the Philippines, answer all their questions about home design and get to know more about their lifestyle and culture.”
Echoing his brother’s sentiments, Jonathan Scott, an experienced contractor, commented, “It feels great to have been able to get up close and personal with the home and design enthusiasts in the Philippines. HGTV is the place to be if you are looking for home tips or creative ideas. We really enjoy what we do and we look forward to inspiring audiences with fresh ideas and authentic stories soon. ”
Derek Chang, Managing Director of Scripps Networks Interactive Asia Pacific said, “We are so pleased to have the opportunity to bring our brightest HGTV stars to the Philippines, and I look forward to working with our partners to bring HGTV to life. Home is something that is near and dear to our hearts and HGTV will be there for viewers - whether they are looking for ideas to transform their living spaces, to take a sneak peek into their dream homes or simply be entertained and uplifted by the emotional journeys of our HGTV personalities.”
For more information on HGTV and The Property Brothers,
visit HGTV at www.hgtv.asia and follow the tour action on Facebook(https://www.facebook.com/hgtvasia),
Instagram (http://www.instagram.com/hgtvasia) and Twitter(https://www.twitter.com/hgtvasia) via #HGTVAsiaPB and #HGTVAsia.
